Big Picture "Proposal"

Big Picture Goals:

Develop a unique, fresh approach to raising support and reaching new donors, sponsors, etc. To do this, I would like to propose to the Western Carolina Rescue Ministry a couple different ideas that will push them into a more up to date social network. My main goal is to create a website that will have multimedia capabilities to include a live video feed of the ministry members and their testimonies about the mission, a highly aesthetic video presentation which encapsulates the vision and purpose of the ministry. As of now, I am still waiting to hear back from my contact, Mr. Wood. I understand that my goal for the mission might not agree with them, making flexibility on my behalf a very important component of this project. I’m convinced that I can help them reach completely new spheres of influence by broadcasting their message and ethos on things like facebook, twitter, etc. By doing this, I can put links to their website on more frequented online resources, and simultaneously get people on board with the Mission’s vision and get people talking and spreading the word.

Another idea that I have for the rescue mission is to develop a program that promotes skilled labor among homeless or needy people. The mission could facilitate the “classes” or “seminars” that would be necessary to teach the individuals that want to make themselves more marketable in a weak economy. In order to broadcast this idea, I would have to revert back to paper media. My audience would be without the internet and not at a specific location. How do I reach homeless people in a broad scale? Flyers and handouts would be the primary source of spreading the news, but the more desired method would be word of mouth. The structure of this program would be supported by donors and sponsors who want to see the homeless off the streets and in the work force. Every contractor and subcontractor needs assistance at some point in time but the problem with organizations like Labor Ready and Hired Labor organizations is that the skill set of the laborers being hired is limited to grunt work and manual labor. My program, run by the ministry, would offer two week, two day, or whatever it takes to give an individual a specific skill set—make them a specialized worker, rather than another rent-a-grunt without marketable assets. This idea would keep my hands full and getting it off the ground would be a long process. My goal would be to consolidate a portfolio of ideas, to include a visual presentation and literature explaining the process and ethos of the project.